Fundraising During and After COVID-19

Friday, June 26 | 11:30-12:15pm

  • Advancement & Marketing

The COVID-19 pandemic has significantly impacted how you carry out your mission as a school, and it also impacts your fundraising. If you have been overly-dependent on events, you may be re-thinking your approach. Learn a more strategic, relational and sustainable framework for raising your annual fund, and transform donors into lifelong partners. Time will be available for Q&A.

Brad Layland

Owner & CEO
The FOCUS Group

Brad Layland is the CEO of The FOCUS Group. He lives in St. Augustine, Florida, where he is a founding parent and serves on the board of trustees for Veritas Classical School. In addition, he serves on the boards of directors for Young Life St. Augustine, Christian Surfers US, the Reid Saunders Association, and Young Life of Greater New York, and is an elder at Good News Church. Brad received his BA in Communications from the University of Florida and his MA in Theology from Fuller Seminary. For over 35 years, The FOCUS Group has helped nonprofits raise money more effectively through capital campaign counsel, major donor strategies, planned and estate gifts, and training. It currently serves twelve classical Christian schools across the United States.